Can Aisle Planner help you grow your wedding planning business? Absolutely yes! In the ever-evolving wedding industry, staying ahead means leveraging the right tools and systems to streamline operations, enhance client experiences, and ultimately, grow your wedding planning business. If you’re on the hunt for a comprehensive solution that caters to every facet of wedding planning, I personally recommend Aisle Planner to almost every single one of the wedding planners I work with!

Quick note, I’m an affiliate of some of the companies on this page, which means I receive a commission whenever someone makes a purchase using my code or link. This doesn’t cost you anything extra – it often will actually save you money! As an affiliate, I’m able to snag some sweet discounts. I wholeheartedly endorse these brands, and I only recommend products/services that I use in my real life and straight up LOVE. Enjoy!

If the idea of integrating new software into your business sounds daunting, don’t worry—I’m here to help you every step of the way. Below, I’m going to share exactly how you can use it to help you grow your business, but don’t forget you can always hire me to set it up for you!

Want to give Aisle Planner a try? Use this link (or my code: HelloSophieRobinson) to start your free trial and get 25% off your first three months.

First, What is Aisle Planner?

In case you aren’t familiar yet, Aisle Planner is a CRM (customer relationship management software) designed specifically for wedding professionals. At its core, Aisle Planner is about streamlining the planning process, enabling wedding planners like you to deliver a seamless and luxurious experience to every couple. Unlike other CRM competitors (like Honeybook or Dubsado), Aisle Planner stands apart by niching down to cater completely to wedding planners.

How Aisle Planner Can Help You Grow Your Wedding Planning Business

Raise your hand if you’ve ever felt duped by a software that promised to change your life and then fell flat 🙋 Just me? I’ve been in your shoes, so instead of telling you that you need another software, let me break down exactly how my clients are using it to improve their workflows (and are now spending less time on admin and more time doing the work they love).

• Track Project Deadlines: Aisle Planner has a full suite of project management features, which means you can check your “to-do list” at a glance whenever you sign onto the platform.
• Give Your Customers Their “To-Do” List: On top of YOUR to-do list, your couples can see their deadlines too (so you don’t need to feel stressed asking them to send you their RSVP count for the tenth time).
• Vendor Management: With this, you’re able to keep all your vendor info, from contacts to contracts, neatly organized in one spot.
• Invoicing & Contracts: Ready to bid farewell to the headache of chasing payments and managing paperwork? Aisle Planner lets you send invoices and manage contracts easily (enjoy creating templates that you can “set and forget”).
• Wedding Websites: More and more wedding planners are offering to help couples set up their wedding website, and Aisle Planner helps YOU help your couples set up beautiful, customizable websites without leaving the platform.

When you’re trying to grow your wedding planning business, time is money. Having everything you need in one place saves you time and money. Which brings me to my next point…

3 Ways I Recommend You Use Aisle Planner to Help You Grow Your Business

Signing up for something like Aisle Planner isn’t just about keeping up with the times (we can all agree that the market is saturated nowadays, right?), but it’s also about setting your business on a trajectory for growth, efficiency, and (most importantly) rave reviews from your couples.

Creating a Luxury Experience for Your Couples With Client Portals

Listen, there is nothing luxury about emailing back and forth. And as a wedding planner? Chances are you ARE trying to offer a luxury service. Aisle Planner lets you offer couples an immersive experience, making your couples feel confident right from the moment they sign the contract that they made the right decision choosing to work with you. With dedicated portals where couples can access their planning tools, documents, design boards, and communications, it quickly becomes a hub of excitement and engagement.

On top of that, some of the wedding planners I’ve worked with in the past have even been able to use Aisle Planner to upsell to their full planning package. Access to their “signature planning tool” is limited to full-service couples, which can act as an incentive for management clients or partial planning clients to increase their package with you!

Craft a Signature Experience You Can Replicate With Templates

One of the reasons I believe Aisle Planner is the best CRM for wedding planners is that it allows you to design a tailored, cohesive experience that screams your brand’s uniqueness. This bespoke approach not only delights couples but also sets you miles apart from competitors, making your services irresistible. With Aisle Planner, you can templatize (or automate!) almost everything you’d like, making sure your couples receive a five-star experience, every single time. Not to mention, it will save you a ton of time.

One Place to Store Important Details

Have you ever had a client email you something completely irrelevant to the email subject line? Like maybe you sent an email titled “DJ Options” and they responded (but also threw in a note about how they finally found their cake topper). If you can relate to the panic of forgetting details or feeling like you know they told you this somewhere but you can’t find it, then guess what? You’re like most of my clients. That’s one of the reasons I love Aisle Planner so much! Relying on email or Google drive can get messy fast.

Instead, on your couples wedding planning checklist in Aisle Planner (which you can customize for each of your couples or create your own templates), there are places to add comments directly on the task. This way, it’s easier to save all of your most important details in the same place, instead of looking through a chain of emails and wondering if you’re remembering wrong (or panic searching the week of the wedding). They can even respond to your comment through their email and Aisle Planner will automatically add it to the task you tagged them on (no logging in required!).

Frequently Asked Questions about Aisle Planner

If you’re thinking of making the switch to my favorite CRM to grow your wedding planning business, I know you might have questions. Here are some of the things my clients have asked before hiring me to set up their Aisle Planner for them.

Can I make Aisle Planner look like it’s truly mine?

Absolutely! With Aisle Planner, you can splash your brand all over emails, notes and guides, and even the client login links. I always love it when my clients add a “login” button right to their website, so that it feels more exclusive to their couples. Everything can really be edited in the Branding Center of Aisle Planner, making it super easy to keep your brand looking sharp and consistent.

Is Aisle Planner going to be a headache to learn?

Not at all! Even if tech isn’t your BFF, it’s got an intuitive layout, so you’ll find your way around in no time. And if you do hit a snag, there’s plenty of help to get you through, from tutorials to real human support. But, if you have NO interest or time to set it up yourself, no worries! I’d be happy to help set it up for you! For each of my clients, I record videos after everything is set up to teach them how to use their new system so you can feel confident on calls with your couples (and reap all the rewards of your new investment!).

How much does Aisle Planner cost?

The nice thing about Aisle Planner is that you only pay for the number of projects you use. Their lowest package includes 15 active projects (or weddings), and starts at $59.99/month. Plus, you can use my link for 25% off your first 3 months! As for the set up, reach out here for a custom quote. I would love to help you grow your wedding planning business.

Curious about anything else? Reach out here and I will be happy to help!

Using Aisle Planner to Help Grow Your Wedding Planning Business

You can probably tell I’m passionate about this, but I believe that Aisle Planner is one of the best tools to grow your wedding planning business. However, I also admit that integrating a new system into your operation can be a significant undertaking, especially when you’re already juggling multiple projects and deadlines! Nobody said that it would be easy to grow your wedding planning business, right?

If the potential of Aisle Planner excites you, but the thought of setting it all up yourself is overwhelming, consider this an invitation to reach out. Let me take the hassle off your plate, so you can focus on what you do best—creating magical, memorable weddings. Want to be friends? Come say hello over on Instagram.

Not ready to sign up yet? Save this post for later!